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Experience of the first Swiss summer

14.07.2011

I love summer and I wish it could be here a bit longer! My internship at Sulzer is going well and the warm weather allows me to have some nice swimming sessions outdoors.

I am half-way through my internship at Sulzer. More and more interesting projects are coming and I would be really sad to leave them. The key factor that entices me so much is the work environment at Sulzer, from the working culture to the complex business environment.

I like how the managers are very much down to earth at Sulzer. When I interact with them, such as Head of certain Global operations or corporate functions, I feel like my opinions are valued and respected. There’s no virtual barrier of power. When we had the corporate dinner (which was great and fun!), I felt part of a bigger family, even when the majority of the people around me are managers or higher. My manager told me that this is very Swiss. This is exactly why I came to Switzerland to study and gain experience.

I like learning about managing projects and communications in a global company. Though I worked in big organizations before with diverse geographical offices, this is the first time I am involved in projects in a matrix organization with stakeholders from 15 countries in all 5 continents and 5 divisions. It is fascinating for me to facilitate and learn how to communicate (whether it is via email, a website or survey) in a clear and concise manner because the person on the other end may have a different level of English knowledge, let alone having different cultures.

What am I doing during my time outside work? Networking and networking. I know I’m a bit late in this whole job application thing, so I am working hard in establishing contacts to source some job vacancies. That is in addition to my semi-intensive German course. If I plan to stay in Switzerland for long, then investing in German courses is really worth it.

And summer is well on its way, why not enjoy some nice sunshine and swim in the beautiful and clean lakes of Switzerland! Working in a Swiss company and enjoying the Swiss weather and scenery – what more could I ask for?

Tell me what you are doing this summer by leaving a comment in section below. I would love to hear from you! :)

Current song from the mp3 player: Colors in Stereo – Moonlit Sailor

It works! + practical advices on how to make it work

08.07.2011

It was a long time since I posted my last publication, which was about the core section of the program. This time I’m going to touch the topic of electives module and that of internship and job search.

Electives

There was a great variety of elective courses to choose from this year. It covered a broad range of topics such as finance, marketing, supply chains, business law, general economics, entrepreneurship, and many more. To me, that part of the program was enjoyable. I especially liked such courses as Applied Value Based Management, Supply Chain Management, Managerial Economics, Climate Change & Rise of Renewable Energies. I would say that most of professors turned out to be real experts in their fields, actively engaged with respective industries. I think we had a higher number of guest speakers during that module, while their level of expertise and overall “quality” were absolutely outstanding.

In terms of intensity, I wouldn’t say that electives module was any less demanding than the core part. Of cause, there were gaps between courses and in general, we were enjoying more flexibility. But with very few exceptions, one would spend a week attending a course itself and then another one, if not more, preparing all the deliverables, so usually all those gaps were filled with writing essays or doing calculations. At the same time, most of us were actively applying for jobs and internships, which is a very time-consuming process, as you may know. Considering all that, I would characterize the second part of the program as just as intensive as the first one, but with a little bit of flexibility built in.

Internship

Unlike some of my classmates I didn’t apply for full-time or internship positions too much. I was rather focused on finding a right fit and on quality of applications. That approach seemed to have worked out because eventually I got two internship offers (both competitively paid) – one in the Netherlands and another in Switzerland. The first one came through our career services and the other one directly as a result of my taking one of elective courses. The choice wasn’t easy though since both projects were neatly aligned with my longer-term plans and interests. Eventually, I opted for a Swiss one and started a week after completing all studies. I won’t go into many details and won’t even specify the company and content of the project (must honor a non-disclosure agreement). What I would mention though is that my current job is just as demanding and exciting as the MBA program itself. Interestingly, I’m not performing some dubious peripheral work. Right from the beginning I was involved with what is central to my department’s overall success, and it’s safe to say that my personal efforts have already created some tangible results. I believe, I’ve found a perfect match for myself, and there are early indications that the company would also want me to stay. What is absolutely amazing is that the content of my would-be job perfectly matches my long-term goals as described in one of my MBA application essays. Therefore I can say that for me, everything goes according to my initial plans.

How to make it work

As you can see, finding a great job, which was one of my main post-MBA objectives, is currently being materialized for me. Looking back though, I should say there are some things that I would have done differently and although those were not a big deal for the most part, I thought it could be helpful to some of you if you take them into consideration. Firstly, when I started applying for jobs for the first time during the program I realized how important it was to have a well thought-through and thoroughly polished resume. I spent days, not just hours, on mine and eventually came up with a decent product. But doing all that work before starting a program would certainly help since time is something that you really are going to be short of once you’re in the game. I also would recommend spending a few dollars, francs, euros or whatever on a good resume and cover letter writing guide. Unless you read one of those you won’t realize how many improvements you can make to your resume or a cover letter, which is equally important.

Another piece of advice would be to give a good consideration to your long-term objectives, define a career path for yourself on early stages, and focus on that throughout the program. That especially applies to those who plan making a career switch. You would argue that it’s better done during the program, while I would argue that you won’t be able to capture all possible opportunities by visiting every single event or shining on every company’s presentation. If you stay focused, on the other hand, and target a specific industry you’ll have more opportunities of advancing within that area. My mode of actions was skewed towards that strategic approach, but I saw some people acting rather randomly with no great success. Being realistic in your expectations is also very important. Trying to become an investment banker at Goldman Sachs after spending the whole life as an engineer is probably not the best idea. Talk to the career services when in doubt and do it as early as possible.

Lastly, I’d recommend everybody putting a lot of emphasis on networking. We’ve had a lot of opportunities for that during the program, but for my part, I can say I wasn’t always using them wisely. From my personal perspective, I would say that making the most of your time while having industry people in class, attending corporate presentations and other events, and (a very important point) having professors aboard in your job or internship search present the most opportunities for establishing good contacts within your industry of choice. And you’ll need those contacts to help you secure a good position since being well connected makes all the difference, especially here in Switzerland. I know that many people in our class have found their jobs or internships specifically through networking. Therefore, for some of us, attending a particular event or managing to involve a professor meant all the difference between being already employed or still being in the process of looking for something.

To conclude, I’d say that for me, the whole MBA experience so far felt like a single big dash. I’ve learned a whole lot of new things and in general, progressed significantly – all within a relatively short period of time. I wish everybody from the incoming class just the same and I’m positive that you will enjoy your journey, however challenging it might be.

European Business Plan of the Year Competition 2011

02.07.2011

The European Business Plan of the Year Competition at Cranfield was a really well organised event, and the facilities on campus were perfect for the event.  All participants stayed at the on-campus hotel, meals were on-site, and the meeting facilities were great.  Participants even had the chance to go on a helicopter ride!

The quality of the competition was outstanding, and the first prize, which went to the host, was certainly deserved.  Unfortunately, we did not make it to the final round.  Nonetheless, the team was extremely satisfied with our submission and presentations.  While the judges were certainly convinced of the market gap, it appeared as though they were not entirely convinced of our revenue-generation model.  Interestingly, the model that they appeared to be keen on was the same as our initial model.  However, the team actually decided to move away from that model during our model generation process.  Perhaps, it came down to focus.  The team wanted to set up a company with extremely low overheads and high margins, with growth arising from network effects.  On the other hand, the judges seemed to have wanted a different value proposition, one that would involve overheads one or two order of magnitudes higher.  While the returns would conceivably be commensurately higher, the space that such a service would occupy would have been harder to differentiate from the existing competition.

Perhaps the only negative that I have is that the elevator pitch award went to a team which sent in their elevator pitch as a pre-recorded video.  Not only is there no pressure of performing in front of a live audience, but there are questions of when it was recorded, and how many times.  Perhaps the organisers did account for this, but it was not communicated properly to everyone else.

All in all, it was certainly a worthwhile experience, and I look forward to giving input to next years St. Gallen team.

Summer is here!

26.05.2011

Big huge thanks to my blog readers who have left comments and sent emails to lend moral support for my internship search after my post about the failed offer. So I am compelled to share some news.

After the last failed offer, I was kind of panicing because there was only one month left before the deadline of submitting the Project/Thesis to the MBA office for approval. I had to use couple of venues to source the projects: through the Career Services and professor.

As I mentioned in the previous post, Career Services was quite active in getting the projects for the students. I applied to a group project which is offered by SAP Research Switzerland. The topic is about advising business model for Full Electric Vehicle. The project is a subproject of a multi-year investment by European Commission and a consortium of European Automakers and interested parties such as SAP (David mentioned about the project here). My team consisting of 3 other classmates performed very well in the interview and we got the project offer.

I also seeked help from Prof. Heike Bruch with whom I have been keeping in touch. As you recall, I had a blog post about one of her lectures and my experience working in a corporate project at Sulzer as part of her class. After telling her my field of interest, Prof. Bruch immediately contacted Sulzer and connected me with the company. After few email exchanges and conference calls, a manager (whom I also met at a dinner held by Sulzer in Winterthur in March) was able to offer me an internship working in IT Project Management.

Given two project offers, it was time for me to decide which one would fit in my interests and career path. One project is giving advise on a business model in the sustainability field. The other one is solidifying my IT Project Management background with a consulting flavour. Given the committment I had with Prof. Bruch and the Winterthur location, I decided to take the project at Sulzer.
After this experience of getting the MBA project, I understand the importance of networking.
On the study front, I have now completed all my elective courses and have few weeks off before starting internship work at Sulzer. I will have some time to think of a plan for my summer.
I wish all my readers a great summer.
Current song on my MP3: Anna Rossinelli – In love for a while (Swiss entry for Eurovision 2011).

MBA Summer Project

15.05.2011

I successfully applied for an MBA summer project with SAP concerned with developing business models for electric vehicles in Europe.  Really excited about this great opportunity and looking forward to working with great team mates, who I am also working with on the Cranfield Business Plan of the Year Competition (which we will be submitting in the next few hours).

At the end of the study… almost

29.04.2011

I am flattered and encouraged to continue writing the MBA blog. A few of the prospective students have emailed me and asked about my personal opinion about the experience of the St Gallen MBA based on my blog. I am glad that they did because the MBA, in my opinion, is the second most important investment that a person makes (beside a house). So making an informed decision is the key to success for the MBA career. Some of you are already accepted to the St Gallen MBA. I want to congratulate you all (and personally to Adri, a loyal Indonesian reader and future St Gallen MBA 2012) ;-)

The last few weeks have been a whirlwind journey for my MBA study. At this point, the MBA class is looking for internship / MBA project opportunities. Some of us have already signed contracts for full-time jobs, some have signed the internship contracts. For me, I was about to sign an internship as well couple weeks ago, but the offer was withdrawn at the last minute. The reason given from the company was that they don’t have enough resources for my project. Now you can ask why this company did not realize the problem before sourcing an MBA to do the project (which is in the field of web marketing). It’s a very good question and I am still puzzled about it. In the MBA program, we learn how to manage resources and how to make investments for the company to grow. So the company’s management has to make decisions on what their strategic priorities are and allocate appropriate resources. Therefore, I would leave the answer to the management of the company.
From this failed contract experience, I have a couple of key learnings:
  1. While doing preliminary web marketing work for this company, I realize that web marketing is more than just a pretty website. It’s about the clients’ engagement, conversion (to sales) and retention (for more sales!).
  2. I should have not put my job search on hold when a contract was not signed. For the period of 2 weeks waiting to sign the contract. I passed up a few internship opportunities.
Luckily, the Career Services is helping a lot by keeping sourcing internship / MBA projects for us. So I will have an interview next week. I will keep you informed about my search and tell you what I decide to do.
Today I also met my mentor (Thanks again to the Career Services). My mentor has a similar background and fuction that I want to pursue post-MBA. We had a fantastic conversation over lunch at the nice Novartis Campus. As an Alumn who went through the same process thatI am in now, he understands some of the difficulties and has valuable advise about networking and the job search .
For the study part, I’m almost done with my courses, only 2 weekend days left with Simon Evenett in his Managerial Economics course. I really like his lectures, so I don’t mind being in classroom on the weekend (though shopping could have been better! haha just kidding! I am a poor student, you know!).
A personal note: My personal trainer at the gym (Personal trainer sessions are included in the package when you sign up for a Swiss gym membership) has pumped up my exercise routine. That means I need to work out a bit harder and eat more. Seriously, I do eat a lot food but my metabolism is so high that it’s hard for me to gain weight (don’t hate me! blame on my asian genes!).
Current song on my MP3: This time from a Swiss singer from Basel: One step close – Myron

HSG Talents Conference

22.03.2011

The biggest event of this month is unarguably the HSG Talents Conference. As my blog-mate Sven Cammerer put it, the event was considered as the important main venue for students at HSG to looking for jobs and network with companies.

I myself had a few interviews at the event and got some companies’ contacts to further explore career opportunities. You may wonder how the process of getting the interviews at the event works. Here’s the detail: In January, the MBA office sent out to the companies the students’ profile handbook which is the collections all MBA students’ CVs. The companies will also express whether they want to join the MBA lounge or not. The companies will pick the students based on this CV book. For the students, we will also rank the companies based on our career preferences. The MBA office will then manually match the companies’ choices and students’ choices to arrange the interview schedules. There are three main companies’ categories: Consulting, Finance, and Manufacturing. It is critical that the students know what their careers will be after the graduation because that will shape how they present themselves in the CV book and the choices of companies they want to do the interviews with. If you think you may miss some companies which interest in you, then no worry. The MBA Career Service office will inform whether some company interests you and not on your ranking. They will arrange the interviews accordingly. I am still waiting for the results. Even if the result didn’t go in my favour, the interviews were a positive experience for me personally because they gave my good interview practice.

Some of my classmates have the opportunities to obtain MBA internship projects from the professors. We had Sustainability course, and the top performing groups in that class will be able to apply to two MBA projects at RepRisk in Zurich and LM Winpower in Copenhagen, Denmark. The key take away here is that it is essential to perform well in class and maintain good relationships with the profs because they provide another venue for job prospect and internship projects.

In sum, March has been a busy and important month for the HSG MBA students. Moreover, I had the chance to interact and gain insight into the companies with their presentations and workshops. This experience will definitely shape my career choice and where I will work in the future. Whether I get a job or not from the HSG Talents Conference, the experience is an enjoyable one.

On personal note, I traveled to Milan and Rome last month and moved to a new apartment in St Gallen. So yes, I has been busy with school yet still managed some personal time.

Until later.

Minh

Current song on MP3 player: Release Me by Agnes . It’s an old song but I recently heard it on TV by Sarah Engels, a candidate on “Deutschland sucht den Superstar (Season 8)” show (it’s the German version of American Idol). The girl really had good voice. I hope she can make to final

MBA Lounge

10.03.2011

Yesterday was a really exciting day for the entire MBA class. We had the unique chance to talk to 17 different companies in a separated area of the HSG talent fair. For all the facts, e.g. participating companies, I recommend you to look here: MBA Lounge

In the separate area, there were cocktail tables with company representatives, who were all eager to meet with us and talk to us. For me, it was valuable and important to attend the fair, because of several reasons:

1.) What is the value of my MBA? Which doors can it open?
We all hope that our new degree will open doors for us. Some would like to become consultants, some target mergers & acquisitions or business development and some would like to get a job within a reputable bank. By talking with the company representatives we could figure out with relevant people, if our ideas are realistic, if we aim too high or if we sell ourselves too low. Often these insights are gathered through the experience of many applications and interviews. Here, we could get a first impression, where we stand.

2.) What do company representatives think of our career plans?
The fair was a chance to discuss our career plans with HR people in a formal, but relaxed setting. It was very valuable to discuss, which career path they consider best for us. On the fair we had the chance to have first interviews with a selection of these companies. For compliance reasons, it is not possible to bypass the official recruitment process, however the talks helped to gather information, to sell ourselves as good as possible and to have a foot in the door.

3.) Meet alumni and part-timers
Many HSG MBA alumni work in Switzerland and their companies have sent them to the fair to meet us. As I had the chance to meet some alumni at various occasions, such as workshops or the MBA alumni meeting in Zürich, it was another good occasion to have a chat. I really see that “being in the club” matters and that both our class and the alumni are curious to get to know one another. The same applies to the part-time MBA students. Their programmes lasts 2 years and they currently study the electives with us together. What a good occasion to meet up!

4.) Company information & Interesting talks
I really had very interesting talks! With Alexandra Heinrichs from Unilever I talked about projects regarding “Selling to the Bottom of the Pyramid”, a concept of selling to the poor of this world, help them to escape poverty and still be profitable. (See: C.K. Prahalad). We had touched this topic in the “Business Environment” class, so I could get some information from an insider. Talking to Martin Angehrn I got to know, that BASF has its own “start-up department”, where project managers have the freedom to act like CEOs of a start-up. They are given funds from BASF to launch new products, that have a high risk / high reward characteristic. (See: BASF Future Business GmbH)

5.) Dinner with BASF
A final highlight for some of us was the dinner with BASF representatives at the executive campus. We were altogether approx. 15 students, both from the HSG master programme and our MBA class. 6 BASF employees from various departments were changing tables after each course in order to give us a chance to talk to each of them.

–> What a good day!!

I hope you enjoyed this blog! Greetings from St. Gallen,
Cheers, Sven!

Building a Team

12.02.2011

Last week, we had a competition among the class to determine the Business Idea that will be developed to represent the University at the European Business Plan of the Year Competition in June, and my idea won the vote.

The process of building a team is an interesting one, and represented the first time in the course that I have had to build a team from scratch.  Fortunately, this coincided very nicely with the 2-day Credit Suisse Managerial Effectiveness Seminar on Thursday and Friday this week.  There were some football analogies used in this Seminar, and it reminded me of the time when I was a football manager for a youth club.

Defining the objectives of the team was easy enough, as was determining the strengths and competencies of the people interested in the project.  Certainly, there was no shortage of talent, which in part contributed to the hardest part: determining the actual 5 people who would make up the optimum team composition.

Now that the decision has been made, all that is left to do is complete a project representative of the HSG-MBA.

Gearing up for the new year

24.01.2011

I admit that I had a bit of hard time to get back to the school routine again after holiday. It was my first 3-week vacation since I graduated University 5 years ago. That was due to the nature of my work which was contracting jobs. Needless to say I enjoyed my vacation very much, going from Paris, to Basel, Stuttgart and Bregenz. The fun part during the trip was switching from speaking English to French to German. For the first two days in Paris, I was in the middle of saying “entschul…” (entschuldigung – excuse me or sorry in German) and then switched to “pardon”. Oh the fun of Europe!

I needed the break because I need time to reflect and figure out what my next career plan would be for my internship project and post-MBA. Seeing a few of my classmates getting the interviews and job offers pushes me harder to start thinking about applying for jobs. For that, I have been using all the venues that the school provided to us. The Career Service office has organized Alumni Social event in Zurich which I found very helpful. Through this event, I talked to few alumnus and got few career advice to prepare for the internship and the job market. Looking ahead, the office is also getting the companies to join the MBA Lounge at the HSG Talents conference – the biggest career/job fair of its kind in Switzerland – to look for their potential employees from our MBA class. The office is also also bringing in companies to do workshops in which we learn more about companies and get contacts.

Though the school is helping us to get on the job market, I would still need to be proactive in job search. As mentioned by the alumnus, networking is very important. Almost of of the alumnus got jobs through networking. And networking is one area I still need to work on more starting from now!

So my priority for the new year is: networking, networking and networking.

And for personal interest side, I would like to do sky-diving sometime this year. I know my classmate Lida already said she wants to do it too! ;)

Until next time,

Minh

Current song on my MP3: Wake up everybody by John Legend (videos from Youtube)